Small businesses online fail to convert high web traffic into online sales

Released on = June 12, 2006, 7:48 am

Press Release Author = Momentum Web Solutions

Industry = Advertising

Press Release Summary = UK small businesses suffer from low online sales conversion
because of their lack of an optimised strategic sales process online

Press Release Body = Oxford, UK - May 31, 2006 - Momentum Web Solutions Limited, a
provider of website optimisation services to start-ups and SME organisations in the
UK, today announced its sales optimisation service for small business websites. The
service is expected to be attractive to organisations which are experiencing
reasonable levels of web site traffic but generating low volumes of online sales.
The internet is the most direct way to engage with potential customers. The web can
be particularly powerful for SME and start-up organisations that have little or no
brand recognition. But the sales generating potential of a web site is dependent on
consistently converting visitors to customers. High web traffic does not always
equate to healthy online sales, and the structure and content of a web site are
often the weak link. Transforming the performance of web sites by increasing the
number of targeted leads gained through search engine activity can turn an average
site into an effective online sales generator.
"Momentum is expert at increasing the lead and sales generating potential of small
business web sites, even if their natural competition comes from much larger branded
companies," explains Jonathan Fink, Sales Director for Momentum. "By bringing
professional optimisation and marketing skills to the SME sector, Momentum is
challenging the view that only large companies can access services that are this
powerful and cost-effective." All of Momentum\'s customers are small and medium sized
enterprises or start-ups, and its services have been developed with their unique
needs and aspirations in mind.
About Momentum

Momentum Web Solutions provides online marketing services to small and medium-sized
enterprises (SME) and start-up organisations in the UK. Momentum\'s services are
particularly relevant for organisations in transition, or for whom the results of
current online activities do not match business aspirations. The benefits to clients
of Momentum\'s services are intended to be dramatic and compelling, providing visible
results and clear ROI for online investments. Momentum web marketing services
include online sales optimisation, web competitor research and web marketing
services, including search engine marketing, optimisation and promotion.

Contact Information

Momentum Web Solutions Limited
The Oxford Centre for Innovation
Mill Street
Oxford
OX2 0JX

Phone: 01865 811146
Email: info@momentum-web-solutions.co.uk
Web: www.momentum-web-solutions.co.uk


Web Site = http://www.momentum-web-solutions.co.uk/

Contact Details = Momentum Web Solutions
01865 811146
The Oxford Centre for Innovation, Mill Street
Oxfordshire
Oxford, UK
OX2 0JX
sales@momentum-web-solutions.co.uk
http://www.momentum-web-solutions.co.uk/

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